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Kristina Crabbe is a seasoned sales professional currently serving as a National Sales Advisor at Spicers Canada since November 2022, where notable contributions include generating an additional $60K in business within four months. With extensive experience at Fellowes Brands since 1996, Kristina has excelled as a National Account Manager, exceeding sales targets by 20% through effective relationship-building and product marketing strategies. Kristina's journey began as a Product Marketing Coordinator, transitioning to sales within two years and successfully managing a large territory in Ontario as a Territory Manager. Prior experience includes a role as a Sales Representative at Tennis Canada from 1994 to 1996. Kristina holds a degree from the Leadership Development Program at Seneca Polytechnic and further education from York University.