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Greg Frisby is an experienced leader in the field of business development and corporate strategy, currently serving as the Global Industry Manager for SpecMetrix Systems since November 2004, where leadership is provided to teams focused on innovative coating thickness and film weight measurement solutions for manufacturers. Additionally, Greg held the position of CEO at Sensory Analytics Holdings, Inc. from January 2013 to July 2024, overseeing corporate leadership, strategic direction, and development initiatives. Greg Frisby earned a Bachelor of Science degree in Business Administration from Wake Forest University.