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Paul Nicholls is an experienced executive in the fresh produce sector, currently serving as Chief Executive Officer at Speciality Produce Limited since April 2024. Nicholls has held various managerial roles, including General Manager at FreshPLUS and Fresh Produce Consultant at PNFP LTD. Previous positions include Managing Director at Newmafruit Ltd. & Newmafruit Farms Ltd., Interim Managing Director at Vitacress Sales Ltd, and Interim General Manager at Wm. Morrisons Bananas Ltd. Additional experience includes roles as Interim Project Manager at Global Pacific Europa S.L., European General Manager at Fruit Growers Alianza Ltd, and Commercial Director at Total Produce Plc and Brinkmans Nurseries Ltd. Nicholls holds a Master of Business Administration in Marketing from the University of Warwick and a BA (Hons) in Economics from Nottingham Trent University.