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Guillaume Eric Chometon is an experienced professional in digital acquisition and marketing, currently serving as Responsable Acquisition at Sowee Officiel since September 2017, where expertise includes managing digital acquisition levers such as Search, Display, and Affiliation, along with extensive analysis using Google Analytics and Piano Analytics. Previous roles include Display, Affiliation & Partners Manager at Europcar, Team Lead Global Accounts at Conversant LLC, Online Marketing Manager at illicotravel, and various marketing positions at hotel.de AG, Selling Attitude, Société Générale, American Management Association, Virgin, and LEONI. Guillaume holds a Master 2 in Marketing from OMNES Education and a Deug in Administration and Gestion des Affaires from Université Paris Nanterre.