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Michael Elford is an experienced General Manager with a robust background in sales and project delivery, currently leading initiatives at Source Central Partners and Datamini Communications since November 2014 and January 2020, respectively. Previously, Michael held roles such as National Service BDM at Anitech Services and Networks and Infrastructure Manager at Pentana Solutions, where significant achievements included development of a profitable Cloud solution and expansion of client acquisitions. Michael's expertise spans various sectors, including enterprise, SME, charity, and government, demonstrating a consistent focus on driving customer requirements towards successful outcomes and fostering strategic relationships. Education was obtained at Monash University.