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Heather Smith's work experience begins in 2003 as an Account Executive at Sacramento News & Review, where they developed print advertising campaigns. Heather then worked as an Account Manager at Entercom from 2004 to 2008, generating an average annual revenue of $1.2 million. From 2008 to 2011, Heather held various roles at WorldNow, including Production & Sales Service Manager and Regional Sales Director, where they implemented online sales programs and generated $4.7 million in new business. In 2011, they became the Interactive Sales Manager at WPIX-TV, where they managed the account executive team and ensured the interactive budget was met. Heather joined Triton Digital in 2012, where they served as Vice President in multiple roles, including Interactive Sales & Affiliate Partnerships, Ad Revenue & Market Development, and Publisher Development. Heather managed implementation, training, and account management for enterprise clients and achieved $12 million in annual revenue. In 2018, Heather worked as the Media & Brand Strategist and later as the Media & Production Manager at 3fold Communications, overseeing media solutions for various clients. From 2021 to 2022, they worked at Advisr as the Director of Customer Success, managing the customer success team and exceeding objectives. Currently, Heather is the Vice President of Publisher Enablement at SoundStack.

Heather Smith earned their Bachelor of Science degree in Business Administration with a concentration in Advertising & Marketing from Saint Michael's College. Heather graduated cum laude in 2001. In 1999, they also completed a Certificate of Completion in Economics and International Business from Charles University. During the same period, they obtained a Certification in Czech Business Policies, focusing on Business Policies, Economics, and Marketing from Prague University of Economics and Business.

In terms of additional certifications, Heather obtained the Certified Invasive Plant Patroller certification from LAKE STEWARDS OF MAINE in July 2020. Heather also holds a Yoga Instructor Certification - Level I, which they accomplished at Jaya Yoga Center in Brooklyn, NY in April 2012.

Please note that no information is provided about the Triton University, WorldNow Producer certification, such as the institution and the year obtained.