Hope Barrett is an experienced product management and digital analytics professional currently serving as the Director of Product Management for Marketing Technology at SoundCloud, where efforts are focused on revamping the MarTech stack and optimizing paid media spend. Prior to this role, Barrett spent over six years at CNN as Director of Audience Intelligence, contributing to audience development initiatives and enhancing the newsletter program. Additional experience includes leadership positions at If/Then and CSE, specializing in digital analytics and performance analysis, as well as significant roles at Patch.com and McMaster-Carr Company, where strategic and operational management were key focuses. Hope Barrett holds an MBA in Strategy and Finance from Emory University and a BS in Chemical Engineering from the Massachusetts Institute of Technology.
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