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Saba Fathi is a skilled user experience researcher with a comprehensive background in UI/UX design, demonstrating expertise across several companies. Currently serving as a User Experience Researcher at Sotoon since September 2022, Saba has championed a user-centric approach through data-driven research. Prior to this role, Saba held similar positions at Routetitan, where a robust UX research foundation was established, and Flightio, focusing on competitive analysis and user behavior. Saba's earlier experience includes UI/UX design roles at SAY, TEDxTehran, and Pendara, contributing significantly to various projects and applications. Saba holds a Bachelor's degree in Fiber, Textile and Weaving Arts from Iran's University of Art, obtained in 2018.