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Jessica Keifer currently serves as Director of Digital Strategy at Sony Music Entertainment, a role held since December 2017, after previously being Associate Director in the same department. Prior experience includes serving as Digital & eCommerce Manager at Big Machine Label Group from December 2014 to December 2017 and holding positions such as Buyer and Procurement Coordinator at Roche Diagnostics from May 2010 to December 2014. Early in Jessica Keifer's career, marketing and radio promotions duties were performed as a Legal Services Intern at Emmis Communications from 2011 to 2014. Jessica Keifer earned a Bachelor of Science degree in Marketing from the Indiana University Kelley School of Business in 2010.