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Craig Grieve is an accomplished professional in the music industry with a career spanning over a decade. Currently serving as Director of Digital Partnerships and Streaming Strategy at Sony Music Entertainment since January 2013, Craig has held multiple roles within the company, including Head of Digital Partnerships and Streaming Strategy and Senior Partner Development Manager. Prior experience includes positions at Universal Music Group as a Sales Assistant and Digital Product Development Intern, as well as an Artist Management Internship at Trent Dean Entertainment. Craig’s background also encompasses online promotions at Amalgam Digital Inc., accounting assistance at Edinburgh Partners Limited, and investment administration at BlackRock International. Craig holds a Bachelor of Accountancy in Finance from the University of Glasgow and attended Musicians Institute.