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Beth Houck has more than 25 years of experience in the healthcare industry. Before joining SonarMD, she led customer experience for SA Ignite, a cloud-based healthcare technology company helping provider organizations manage performance and compliance with their MACRA initiatives.

Prior to SA Ignite, Beth held positions in strategy, business development and operations in several healthcare organizations, including a startup focused on patient experience measurement and at health systems and payer organizations.

Beth earned an MBA with a Health Services Management concentration from the Duke University Fuqua School of Business and a bachelor’s degree in industrial engineering from Northwestern University.