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Xavier Gil Serrano

VP Merchandising & Buying / VP International Business Development at Sonae

Xavier Gil Serrano's work experience shows a progressively responsible career in the retail industry. Xavier started their career as an Account Manager at Jacobi & Partner and then worked as a Private Label & Sponsoring Manager at Caprabo. Xavier later joined Gore-tex Co., Ltd. as a Marketing Manager before moving to Inditex, where they held roles as an International Product Manager at Zara and a Category Director at Stradivarius. Xavier then joined Parfois as a Merchandising & Product Director and Executive Committee Member, where they grew the business significantly. Xavier then moved to Desigual, where they served as the Global Buying & Merchandising Director and later as the Global Merchandising & Buying Director. Currently, Xavier is at SONAE, where they have held roles as Senior Director Merchandising & Buying, Interim CEO, and now as VP Merchandising & Buying / VP International Business Development. In this role, they have achieved significant revenue growth and led teams while managing budgets and driving profitability.

Xavier Gil Serrano has a comprehensive education history. Xavier completed a Leading Product Innovation program at Harvard Business School in 2015. Prior to that, they pursued an Executive MBA at Esade from 2011 to 2012. In 2004, they earned a Master's degree in Brand and Product Management from Istituto Marangoni. Xavier also holds a Licenciatura degree in Business Administration and Management with a specialization in Marketing and Sales from Universitat Abat Oliba CEU, where they studied from 1992 to 1997. Additionally, Xavier pursued a postgraduate course in Strategic Communications at Blanquerna-Ramon Lull University in 1999. Finally, it is worth mentioning that Xavier's education also includes another experience at Harvard Business School, although the details are unspecified.

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