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Teresa Guedes de Oliveira is an accomplished professional with extensive experience in digital and business management. Currently serving as the Head of Digital at SONAE since January 2020, Teresa has held various leadership roles across their career, including Head of Business Demand and IT Business Partner at MC from January 2017 to January 2020. Prior to that, Teresa spent over 15 years at SONAE, progressing through positions such as IT Portfolio & Capacity Management Area Manager and IT Business Partner for the Fashion Division. Teresa's career began as a Marketing Assistant at Probos-Resinas e Plásticos, SA. Educational qualifications include a Licenciatura in Management from Faculdade de Economia Universidade do Porto and a postgraduate degree in Information Systems from Universidade do Minho, along with additional executive education from INSEAD.