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Andrea Rivera is a marketing and communications professional with extensive experience in growth engagement and strategic marketing. Currently serving as the Head of Engagement at MACH since January 2021, Andrea has previously held roles such as Growth Marketing Coach at Colectivo23 and Growth Marketing Manager at Laboratoria, where responsibilities included supervising lead generation for coding bootcamps and implementing effective content strategies. With early career experience at Fusion Communications Inc. as a Senior Account Executive and involvement in the Obama for America campaign, Andrea has demonstrated expertise in public relations and social media marketing across various sectors. Educational qualifications include a Master's degree in Marketing from EADA Business School and a B.A. in Communication Studies from the University of North Carolina at Charlotte.