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Fernanda Baesse is a skilled professional with diverse experience in chatbot development, user experience writing, and customer success. Currently a Chatbot Specialist at Soluti Digital, Fernanda is pioneering the chatbot sector within the company. Previously at Sinch, responsibilities included constructing and evolving conversational flows for major clients. At Take Blip, contributions involved implementing AI solutions in Intelligent Contact, focusing on structure and customer roadmap. Earlier roles included customer success analysis at Lockey and various legal positions, showcasing a strong background in client engagement and satisfaction monitoring. Fernanda holds a postgraduate degree in Data Management and Analysis from PUC Minas and a Bachelor's in Public Law from the same institution, along with a technologist degree in Tourism Management.