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Sérgio B. has extensive experience in brand representation, business management, and engineering, currently serving as a Brand Representative at Roboteasy since July 2021, and as CEO, CMO, and CSO at TNX Brasil since November 2009, overseeing administrative, financial, marketing, and service sectors, as well as new business development. Prior representations include SoftExpert and EGA, focusing on excellence management software and factory automation solutions. Sérgio B. held significant leadership roles such as Director at ADCE MG, and functioned as a professor and consultant at Fundação Dom Cabral. With a solid engineering background from CENIBRA and Jaakko Poyry Engenharia, combined with diverse educational qualifications in management and engineering, Sérgio B. has contributed to significant client portfolio expansions and operational enhancements across various sectors.