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Michael Zhu CA

CFO & Co founder at Sofiri

Michael Zhu CA has over 20 years of work experience in the accounting and finance industry. Michael is currently a Partner - Business Services ANZ at Corporate Advantage Group, where they provide expert services to insurers, businesses, public institutions, and legal advisors. Michael joined the company in April 2021.

Prior to this role, Michael was the Director at Blueprint Accounting & Consulting Services from November 2014. Michael'smain focus was on helping small businesses achieve their business goals by providing financial strategies and accounting processes. Michael worked closely with innovation-driven businesses to accelerate their business growth.

In 2016, Michael co-founded Sofiri and served as the CFO. Sofiri is an education counseling service provider that connects prospective students with education experts. Michael played a crucial role in the company's strategic growth and financial management.

From 2013 to 2017, Michael was the CFO at Oomph - Simply Smart Tablet Publishing. Michael was responsible for financial reporting, budgeting, cash flow management, accounts payable/receivable, payroll, and tax compliance. Michael also handled customer relations and general office administration duties.

Before their role at Oomph, Michael worked as the Managing Partner at DBA Advisory Pty Ltd from November 2013 to November 2014. Michael was also the Manager of Strategic Analysis & Forecast at Macquarie University from June 2011 to March 2013, and a Senior Finance Analyst at Access Macquarie Ltd from March 2011 to June 2011.

Michael started their career as a Business Services Division Supervisor at Azure Group Pty Ltd from October 2006 to March 2011. Prior to that, they worked as an Accountant at the Timber and Building Material Association from 2001 to 2006.

Throughout their career, Michael Zhu CA has demonstrated expertise in financial management, strategic analysis, and business growth. Michael is dedicated to helping businesses achieve their goals through effective financial strategies and accounting processes.

Michael Zhu CA began their education in 2000, attending the University of Sydney. Michael completed a Bachelor of Commerce degree with a focus on Accounting, Finance, and Computer Science in 2002. During the same period, they also studied at the University of Canterbury, specializing in Accounting, Finance, and Computer Science.

After completing their undergraduate studies, Michael Zhu CA pursued further education at Chartered Accountants Australia and New Zealand from 2008 to 2010. There, they focused on Accounting and Business/Management, although no specific degree was mentioned.

In terms of additional certifications, Michael Zhu CA obtained the Chartered Accountant designation from the Institute of Chartered Accountants Australia in November 2010. Michael later achieved the certification of Certified Advisor & Partner from Xero in February 2014.

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