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Giorgia Giove is a seasoned marketing professional with extensive experience in both the US and European markets, currently serving as Marketing Manager for Sofidel America Corp. since March 2016. Giorgia has successfully developed US market expansion strategies that emphasize sustainability and supported brand initiatives through collaboration with sales teams, consumer insights, and market analysis. Prior roles include Marketing Manager - Away-From-Home, where Giorgia launched the Papernet® brand in the US and managed brand marketing programs for Amazon Commercial hygienic paper products, as well as Marketing Assistant AFH for Sofidel S.p.A. in Europe, focusing on market analysis and impactful campaign execution. Earlier experience includes a Trade Marketing Assistant role for Sofidel UK and a Junior Account Coordinator position at CHRYSALIS SRL. Giorgia holds a Specialist Degree in Strategy and Communication for luxury brands from IULM University and a Bachelor's degree in Communication from Università degli Studi di Bari.