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Zuhao R.

Lifecycle Marketing Specialist at SoFi

Zuhao R. is an accomplished marketing professional with extensive experience in lifecycle and digital marketing, currently serving as a Lifecycle Marketing Specialist at SoFi since May 2024. Previously, Zuhao held the position of Lifecycle Marketing Manager at SoFi, achieving significant campaign success, including a 112% increase in email conversion rates. Prior to SoFi, Zuhao worked as a Director of Marketing Operations at Solo Global, leading a team to enhance ROI through strategic campaign optimizations. Experience also includes roles at Sift, Chargeback, Snap Finance, MRM//McCann, and Taisan Company, focusing on demand forecasting, go-to-market strategies, and customer engagement. Zuhao holds a Bachelor's degree in Marketing, Finance, and Economics from Utah State University and an Associate's degree in Business from Corozal Junior College.

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