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Kristi Daraban is an experienced leader in social media and marketing, currently serving as the Head of Social Media & Influencers at TAG - The Aspen Group since May 2024. Previously, Kristi held the position of Board Chair for Aspen Dental at SocialMedia.org, where leadership in social media for major brands is emphasized. Prior experience includes serving as Associate Vice President of Marketing (Social Media) at Nationwide, where enterprise social media strategy was managed, as well as leading social media initiatives for Abercrombie & Fitch and Disney ABC Television Group. Kristi's career also includes roles at Nestlé USA and NBC Universal, focusing on social media and online marketing. Educational credentials include a Master's in Communication Management from the University of Southern California and a Bachelor's in Communication from Santa Clara University.