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Zohaib Rattu has extensive experience in product management, marketing, and customer success roles. Zohaib founded and owned an e-commerce agency before exiting the company and has worked with well-known brands such as Inc 5000, Pawz, and Wren + Glory. Zohaib has also worked at companies such as Attentive, Oracle, and Sendlane, where they held roles such as Product Manager and Senior Product Manager. In their most recent position, Zohaib was Head of Growth & Partnerships at Social Snowball, where they supported over 1000 customers and built affiliate solutions for modern online brands.

Zohaib Rattu has an Advanced Regents Diploma from Sachem High School East. Zohaib then went on to earn a Bachelor's Degree in Economics from Stony Brook University. Zohaib also obtained several professional certificates from Cornell University, including ones in Data-Driven Marketing, Data Analytics, and Digital Marketing. In addition to these, Zohaib has obtained several certifications from various institutions related to Agile methodologies, email marketing, analytics, and online marketing.