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Sijo Raju has a diverse work experience in various roles and industries. Sijo started their career as a Junior Copywriter at Affinity Express in 2011 and then co-founded Sources Event Solutions in 2012. Sijo worked as a Marketing Manager at The Digital Brunch in 2017 and later joined CARS24 as a Sales Specialist in 2018. In 2019, they became the Brand Activation Manager at exchange4media. Sijo co-founded CoachKhoj in 2016 and is currently working at Social Samosa as a Trade & Digital Sales Manager since 2021. Recently, they have been promoted to the role of Business Head (Trade Marketing) at Social Samosa.

Sijo Raju has a Master's degree in Global Media from the University of Westminster, which they obtained from 2013 to 2014. In 2017, they attended The Digital Brunch and received a Certificate of Digital Marketing Program. Most recently, in 2020, Sijo Raju completed the Fundamentals of Digital Marketing program at Google.