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Annalea Krebs is the founder of Social Nature, a company that helps connect people with natural products they love. Annalea has a background in online marketing and promoting green businesses. Annalea was named one of the Top 30 Under 30 in 2014 by BC Business and one of the Top 25 Women-led Startups to Watch in 2011 by Fast Company.

Annalea Krebs has a Bachelor of Commerce from Royal Roads University and a Diploma of Technology from the British Columbia Institute of Technology. Annalea also has a certificate in Community Leadership from Leadership Vancouver and a certificate in Broadcast Communications from the British Columbia Institute of Technology.

Some individuals on their team include Tina Hashemnia - People Ops Manager, Marco Ciffo - Director of Product.