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Frances Mer Lim

Marketing Automation Producer at Social Garden

Frances Mer Lim has a diverse work experience spanning various roles and industries. Starting in 2012, Frances worked as a Systems Analyst Intern at Pfizer. In 2013, they joined Emerson Automation Solutions and held several positions, including Marketing Communication Specialist, Eloqua Web Administrator, and Digital Content Administrator. From 2014 to 2017, they worked as a Freelance Graphics/Web Designer at PureB2B. In 2018, Frances worked as a Freelance Web Developer at Jabtronics Solutions and later joined Social Garden as a Marketing Automation Producer. In 2019, they joined RingCentral as a Sr. Specialist in Marketing Automation and later took on roles as an Associate Manager and Sr. Systems Analyst. Frances joined Centric Software in 2021 as a Marketing Automation Consultant. In 2022, they briefly worked as a Graduate Teaching Assistant at Yonsei University. Overall, Frances has gained experience in marketing automation, web development, graphics design, and system analysis throughout their career.

Frances Mer Lim has a diverse educational background and a strong commitment to professional development. Frances Mer earned a Bachelor's Degree in Information Technology from the University of Asia and the Pacific, graduating in 2013. Following their undergraduate studies, Frances pursued a Professional Diploma in Digital Marketing from the Digital Marketing Institute in 2017.

Continuing their educational journey, Frances is currently enrolled in Yonsei University, where they are pursuing a Master's in Innovation. This program started in 2022 and is expected to conclude in 2024.

Alongside their formal education, Frances has also attained several certifications to enhance their skills and expertise. These certifications include "Automation Pro I Certificate" from Workato (obtained in April 2022), "AI for Everyone" from Coursera (obtained in September 2021), "Unleash Your Leadership Potential" from Entelechy, Inc. (obtained in August 2021), "Data to Insights" from StoryIQ (obtained in November 2020), and "Data Storytelling for Business" from StoryIQ (obtained in September 2020), among others.

Furthermore, Frances has acquired certifications in various marketing platforms and tools, such as the "Adobe Certified Expert-Marketo Engage Business Practitioner" from Adobe (obtained in April 2023), "Marketo Certified Expert" from Adobe (obtained in August 2020), "LeanData Routing Certification" from LeanData, Inc. (obtained in May 2020), "Google Analytics for Beginners" from Google (obtained in March 2019), and "Eloqua B2B Master" from Eloqua in 2016, 2017, and 2018.

Frances's commitment to lifelong learning and continuous improvement is evident through their educational pursuits and professional certifications. Frances Mer is dedicated to expanding their knowledge and skills in order to excel in the field of innovation and digital marketing.

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