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Deidre Williams has over 30 years of work experience in the marketing field. Deidre began their career in 1988 as a Commercial Manager, Marketing and a Sr. Marketing and Business Analyst at Unilever. In 1995, they were promoted to Customer Marketing Category Director, Non-Food Sector and Customer Marketing Director, Face Care & Toiletries at Unilever. In 2002, they were recruited for a Consumer Products start-up at Phoenix Brands as the Customer Marketing Category Director. In 2007, they moved to Lornamead as the Brand Marketing Director, where they achieved 6 consecutive years of double digit revenue & profit growth. In 2015, they joined PDC BRANDS as the Marketing Director, Dr Teal's Wellness Portfolio, where they managed the Marketing, Product Development & Communications and was a key member of the Sales & Marketing team awarded Walmart's Supplier of the Year Award in 2017. In 2019, they became the Chief Marketing Officer and a Marketing Strategy Consultant at Soapbox.

Deidre Williams holds a Bachelor of Science in Finance & Marketing from Sacred Heart University.