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John Sorrell is an experienced business development professional with a substantial background in the financial technology and advertising sectors. Currently serving as Vice President of Business Development at SmartAsset since January 2018, John Sorrell is responsible for partner management and developing business strategies for personal finance tools aimed at top-tier finance publishers. Prior to this role, John Sorrell held positions at Bidtellect as Senior Director of Platform Services, leading the SaaS platform partnership division, and at Outbrain as Head of Partner Programs, where responsibilities included driving new business development and optimizing content marketing strategies. Earlier in John Sorrell's career, research experience was gained at Millward Brown Digital as Research Supervisor, focusing on cross-media marketing effectiveness, and at Rutgers University as Research Associate in neuroscience. Academic qualifications include a Bachelor's degree in Psychology from Cornell University and a Master of Science in Philosophy of Science from The London School of Economics and Political Science.