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Veronica del Rosario has a diverse work experience in various creative and brand-related roles. Veronica began their career as an Events Intern at Altus Marketing and Management in 2012, followed by a Marketing Specialist position at Workbridge Associates. In 2013, they transitioned to become a Brand Manager at MassChallenge. From there, Veronica held the role of Brand Advisor at Tushy and Head of Brand at THINX. In 2014, they joined Sustain Natural as a Freelance Creative Director and also assumed the position of Brand Advisor at Tushy. Later, they worked as a Freelance Creative Director for both Dame Products and Feelings Group LLC. Most recently, Veronica served as the Executive Creative Director/VP of Brand Strategy at Smalls.

Veronica del Rosario has an extensive education history. Veronica attended the School of Visual Arts from 2014 to 2015, where they obtained a Master of Professional Studies (MPS) degree in Branding. Prior to that, from 2009 to 2012, they attended Emerson College and earned a Bachelor of Arts/Bachelor of Science (BA/BS) degree. At Emerson College, their field of study included Marketing Communications, Writing, Literature, and Publishing, as well as Political Communications and Sociology. Veronica also had the opportunity to study abroad at The American University of Rome in 2011, although they did not complete a degree there. Additionally, they briefly attended Baruch College in 2010 and 2011, focusing on Marketing and Sociology. Lastly, Veronica completed their high school education at the United Nations International School from 2005 to 2009, participating in the International Baccalaureate Program.