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Helena Potgieter has a diverse work experience spanning over several years. Helena started their career in 2007 as a Buyer at Anglo American, where they processed purchasing requisitions and ensured on-time delivery of goods. Helena then moved on to Bauer Dewet Equipment in 2012 as a Procurement Manager, where they implemented procurement strategies and managed the entire supply chain department. In 2016, they established their own company called Smart Design, specializing in graphic designing, signage, and printing elements. Helena later joined Creative Brands as a Key Accounts Manager, where they serviced client accounts and coordinated various aspects of order fulfillment. After that, they worked as a Marketing Coordinator at Rovic Leers, followed by owning their own business, Inkvis, before their most recent role as a Sales Development Representative at Skynamo.

Helena Potgieter's education history begins in 1998 when they attended Hoërskool Rustenburg where they completed their Matric. From 2004 to 2005, they attended Potchefstroom Akademie, obtaining a NQF6 degree in Interior Design. During the same period, they also attended Potchefstroom University and earned a Diploma in Entrepreneurial Studies. In 2009, Helena enrolled at the University of South Africa/Universiteit van Suid-Afrika and completed a Programme NQF6 in Procurement and Supply Chain Management in 2010.