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Wayne Arthur has over a decade of experience in the media industry, with a focus on sales and marketing. Wayne began their career as a Group Sales Manager at EYE Corp, before moving to Titan Media Group as their General Manager of Sales and Marketing. Wayne was responsible for launching the brand into the Australian market and setting up sales teams in NSW and VIC.

In 2011, Wayne left Titan to join Amity Media as their Director. Amity Media is an out-of-home company specializing in the procurement of large format building wrap and billboard locations across Australia and New Zealand.

In 2013, Wayne Arthur co-founded Skyfii Limited (ASX:SKF), and is currently serving as their CEO. Skyfii is a Wi-Fi analytics and marketing company that allows businesses to better understand their customers, and create targeted marketing campaigns. under their leadership, Skyfii has become one of the fastest growing tech companies in Australia.

Wayne Arthur began their educational career by completing the Owner/President Management Program at Harvard Business School. Wayne then went on to earn a Bachelor of Commerce in Marketing & Economics from Hilton College. Finally, they completed courses at the Australian Institute of Company Directors in order to become a director himself.

Some direct reports include Jason Martin - Chief Product Officer, Koreen White - Finance Director, and John Rankin - COO.