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Geoffrey Kariuki has worked in a variety of roles since 2012. Geoffrey began as a Brand Ambassador for youth dynamix Kenya (YDX) in 2012. In 2013, they became a Writer and Editor for ONE FREELANCE LIMITED. In 2014, they were a Supervisor for Teenwise Media Services and an Independent Researcher for Freelance Research Consultant. In 2015, they were a Marketing Executive for Hosteers Kenya Limited. In 2017, they became a Senior Team Lead, Community Management Lead, and Community Manager for Sky.Garden.

Geoffrey Kariuki attended the University of Nairobi from 2011 to 2015, where they earned a Bachelor of Arts (B.A.) in Sociology & Communication.