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Moaffak's roots are in the financial technology industry. In 1992 he co-founded Trema where he served in various business roles until a successful exit in 2004.

After a world traveling sabbatical, he started helping startups as an advisor, board member and angel investor. From 2007 onward he's been working with game companies, for example, he was the first investor in Next Games. Moaffak also founded the Veturi Venture Accelerator as well as Superhero Capital and has enjoyed multiple successful exits. He has also had a major impact in creating the Finnish startup ecosystem e.g. via co-founding the Startup Foundation. The foundation is the home for grassroots initiatives in the region including Slush, Junction, The Shortcut, Wave Ventures and Maria 01.

In 2014 Moaffak wanted to go deeper into the game industry which resulted in the birth of Sisu.

In 2018 he joined Nordic Makers which is a group of top Nordic angels backing the region's most ambitious entrepreneurs. Since 2019 Moaffak has been spearheading Cooler Future, a unique company combining fintech and saving the planet.