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Lucas Lerea is an experienced marketing professional currently serving as Responsable de Marketing y Comunicación at SION S.A since June 2022. Previously, Lucas worked as a Marketing & Communication Specialist at Hikvision Latam, where responsibilities included defining and implementing communication strategies in Argentina. Earlier roles include Jefe de Marketing at Telecom Argentina, overseeing BTL and Digital communication strategies for corporate brands, and Coordinador de Marketing at FiberCorp, where Lucas managed sponsorships and strategic partnerships. Lucas began a career as an Analista de Marketing at Cablevisión Fibertel, contributing to events and promotions aimed at boosting sales. Lucas holds a degree in Marketing from Universidad de Ciencias Empresariales y Sociales and completed a Digital Communication program at Digital House.