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Connie Song is a seasoned marketing professional with extensive experience in engagement and digital marketing strategies. Currently serving as Senior Manager of Engagement and MarTech at Simpli.fi since November 2019, Connie oversees the company's email marketing strategy, content calendar, and collaboration with design teams. Prior to this role, Connie was the Content & Digital Marketing Manager at VaaS International Holdings, Inc., where the implementation of an employee advocacy program significantly increased social engagement. Previous positions include Digital Marketer at Vinli Inc., where Connie developed social media strategies, and Content Associate at Zomato, focusing on restaurant partnerships and content creation. Connie began a career in marketing with internships at Maroon Weekly and Hari Mari while earning a degree in International Studies with a focus on Communication and Media Studies from Texas A&M University.