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Juan Montilla is a seasoned marketing and strategy professional with extensive experience in the automotive and eco-mobility industries. Currently serving as the Chief Marketing & Strategy Officer at Silence, Montilla has significantly boosted brand awareness. Previous roles include Director at Honest Barcelona, Head of International Marketing and Media at SEAT, and Marketing Director at General Motors, where achievements included leading global marketing efforts and optimizing CRM strategies. Educational credentials include an MBA from Mondragon Unibertsitatea and advanced management training from IESA, complemented by a degree in Chemical Engineering from Universidad de Carabobo.