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Shubhi Mishra serves as the Head of Food and Drink for the UK India Business Council since May 2019 and has also founded and directs F.A.C.T-s, providing trade promotional support. Currently a guest lecturer at Vaikunth Mehta National Institute of Cooperative Management since 2021, Shubhi Mishra imparts knowledge to aspiring management students. As a Strategic Advisor for the SIAL Network, responsibilities include agricultural and marketing analysis with a focus on trade policy issues in agriculture, food, and beverage sectors. Previous roles include India Market Agricultural Specialist at ACDI/VOCA and Agricultural Specialist at the USDA's Foreign Agricultural Services in New Delhi. Shubhi Mishra's early career included a tenure as a Buyer for Organic Foods & Personal Care at Fabindia Overseas. Educational qualifications encompass an MBA in Economics, Marketing, Retail, and Agribusiness from Amity University, along with various fellowship programs in agriculture and business from prestigious institutions in the United States.