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Guillermo Orellana possesses extensive experience in business development and management within the technology and digital signage sectors. Currently serving as Business Development Latam at Sia Interactive since September 2021, Guillermo has contributed to notable international digital signage projects across various countries, including work with Natura Cosméticos and Little Caesars Chile. Prior to Sia Interactive, Guillermo was instrumental in business development for Navori Labs from 2009 to 2021 and co-founded Digisignos. Additional roles include product management at Siemens AG and sales engineering, along with a strong foundation as Technical Manager at CABTEC. Guillermo holds a degree as an Electronic and Communication technician from Universidad Tecnológica Nacional and EEST Nº5 Dr. Salvador Debenedetti.