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Oleg Efremov is an accomplished TV presenter with extensive experience in the broadcasting industry. Currently at Shopping Live since June 2011, Oleg manages presentation building, product testing, brand positioning, and creation of unique selling propositions, leading to significant sales growth. Oleg coordinates studio staff and enhances presentations with scenery props and original recipes while representing diverse international kitchen brands. Prior to this, Oleg served as a radio host and programming expert at Radio 7 from August 2004 to July 2017, contributing to its high national rating and a substantial weekly audience. Oleg began a career in radio at Radio VBC, hosting a popular evening show and managing music schedules from January 1993 to March 2004. Oleg holds a bachelor's degree in Banking and Financial Support Services from the Far Eastern State Academy of Economics and Management.