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Shai Bracha is a Senior Director with extensive experience in operations, market strategy, and product management. With a background in founding and leading successful businesses like Be Cool Solutions and ChaiStream, Shai has a proven track record of designing and implementing business plans for quick ROI. Additionally, Shai has experience in legal research and due diligence from a one-year assignment at Goldfarb Seligman. With a background in managing advertising campaigns and a military background as a Combat Commander in the Israel Defense Forces, Shai brings a diverse skill set to any organization. Educationally, Shai holds a Master of Business Administration from INSEAD and a double major in Law and Business from Tel Aviv University.