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Michelle Van Zyl has a Bachelor of Arts degree in English and Communication Science from Varsity College. Michelle also obtained a Certificate in Search Engine Optimization from City Varsity. Michelle worked as a Digital Marketing Intern before becoming a Digital Marketing Assistant at Masthead. Currently, Michelle holds the position of Senior Digital & Performance Marketer at Shift ONE Digital, where Michelle is responsible for content planning, copywriting, scheduling, and managing social media accounts for the agency's biggest client, as well as paid advertising strategy and management across various brands.