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Sally Conway (MCIM) is a seasoned marketing professional with extensive experience in leading marketing strategies and campaigns, particularly within the financial services sector. Currently serving as the Senior Marketing and Strategy Manager at Shawbrook Bank since October 2017, Sally oversees the marketing, PR, and communications strategy for the Consumer Lending Division. Previous roles include Marketing Manager and Senior Marketing Executive, where responsibilities involved creating and managing integrated marketing campaigns, collaborating with product teams, and enhancing consumer lending propositions. Sally's earlier experience spans various organizations, including the Chartered Quality Institute and AMT Coffee, with a strong focus on campaign management, brand marketing, and customer relationship management. A Marketing BSc graduate from Technological University Dublin, Sally possesses a solid educational foundation complemented by hands-on experience in both digital and traditional marketing channels.