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Christina Sharwarko is a seasoned marketing professional with extensive experience in brand management and integrated marketing. Currently serving as Senior Brand Manager - Integrated Marketing Manager at SharkNinja since May 2022, Christina leads efforts in innovation and product communications for the Cordless Stick Vacuums category, focusing on global product concept, digital content strategy, and go-to-market planning. Prior to this role, Christina held various positions at Stanley Black & Decker, Inc. from 2015 to 2022, including Group Brand Manager for CRAFTSMAN® Tools, where responsibilities included developing marketing plans to increase market share, sustaining the 'We Build Pride' brand campaign, and engaging in impactful collaborations. Christina also facilitated the globalization of STANLEY® Tools' rebranding campaign and provided coaching to marketing teams on best practices. Christina holds a Master of Business Administration in Marketing and a Bachelor of Science in Marketing and Finance from the University of Hartford.