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Sergio Pires is a seasoned professional currently serving as the Diretor at Tecnoblu Checkpoint, leading operations in Blumenau, SC, since January 2022. With extensive experience in the fashion industry's brand identification sector across Brazil and Latin America, Sergio previously held the position of Sócio and Diretor de Operações at Tecnoblu, overseeing operations in Blumenau and Novo Hamburgo. Additionally, Sergio has contributed to various organizations, including serving on the board of SESI/SC and Quimisa S/A, and has held prominent roles such as Presidente da Câmara de Desenvolvimento da Indústria da Moda at FIESC. Sergio's career includes significant positions at Coteminas, Artex Apparels, and Santista, complemented by a robust educational background with an MBA from Fundação Dom Cabral and undergraduate degrees in Industrial Engineering and Project Management.