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Nicole Carrasco is a seasoned professional with extensive experience in data strategy, operations, and sales. Currently serving as Senior Manager of Data Strategy & Ops at ServiceNow since December 2015, Nicole has a strong background in data analysis and quality assurance. Previously, at Virtual Instruments, Nicole contributed to the company's growth from $40 million to $80 million as a Senior Sales Operations Analyst by developing innovative lead tracking and ROI analysis processes. At Imperva, Nicole demonstrated leadership as a Field Marketing Manager, coordinating over 160 events annually and successfully managing the Annual Sales Kick Off. Nicole's career began at Rhino Toys, where improvement in customer service processes was achieved. Nicole holds a BS in Psychology from the University of California, Santa Cruz.