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Ayden Mich

Principal Data Engineer at Service NSW

Ayden Mich has a diverse work experience in various industries. They started their career as a Research and Development Manager at Telcoinabox, where they were responsible for introducing and evaluating online tools. They also managed the launch of training platforms and forums.

After that, Ayden worked as an Analytics Manager at Jet Interactive Pty Ltd, supporting customers with online call tracking software and Google Analytics. They also provided training to marketing agency teams.

Ayden then became a Marketing Analyst at Crown Equipment Pty Ltd, where they developed and executed digital marketing strategies and created report dashboards for executives. They also ensured data accuracy by mining and managing large datasets.

Next, Ayden worked as an Insights Manager at The Freight Co., where they implemented inbound marketing strategies and developed operational reports and dashboards.

They then joined LG Electronics Australia Pty Ltd as an Insights Manager, focusing on digital marketing campaigns and data analysis. They optimized campaigns and created data models and dashboards to consolidate digital assets.

Ayden then moved to CBHS Health Fund Limited as an Insights Manager, where they were responsible for analyzing data and providing insights.

After that, Ayden returned to Service NSW as a Senior Manager Analytics, leading their analytics team and contributing to data-related analysis.

Most recently, Ayden joined Sydney Trains as an Analytics Lead, and they were responsible for leading analytics initiatives.

Currently, Ayden works at Service NSW as a Principal Data Engineer. They are responsible for delivering data architecture solutions and leading the development of data governance frameworks.

Overall, Ayden Mich has built a strong background in data analytics, digital marketing, and insights management throughout their career.

Ayden Mich began their education journey in 2016, when they enrolled in the Marketing Analytics program at edX. In terms of additional certifications, they obtained the titles of Data Analyst Associate and Data Engineer Associate from DataCamp in October 2023. Additionally, Ayden completed the certifications of Data Engineering with Python in 2021 and Data Analyst with Python in 2020, both through DataCamp.

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