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Kayla Border has a strong background in marketing and communications. Kayla has experience in developing strategies, creating engaging content, and optimizing marketing campaigns. Kayla has worked in various roles such as Marketing & Communications Manager, B2B Content Specialist, Lead Gen Content Coordinator, and Marketing Assistant. Kayla has also supervised teams, led comprehensive marketing strategies, and maintained professional relationships with internal and external stakeholders. Currently, Kayla is working as an Engagement Strategist at Sercante, where Kayla consults clients on implementing, measuring, and optimizing marketing campaigns using Salesforce Pardot and Marketing Cloud.