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Will Ater

SVP, Finance & Administration at Sente

Will Ater joins SENTÉ® with 28 years of experience leading financial organizations within both large and small companies. His experience is within the many facets of the finance, operations and business leadership of companies, including successful acquisitions, and most recently, selling a high- growth company. Will has held numerous senior management positions and has a deep background in telematics, communications and early stage companies. Most recently, Will was the CFO of Locus Traxx Worldwide handling finance and operations for the company, which grew revenues 220% in 2014 and another 200% in 2015 leading to a successful sale of the business in 2016. Previous to Locus Traxx, Will was the CFO of Quake Global and also held several senior finance roles at Qualcomm during his 12 years with the company. Will holds a Bachelor of Science degree in Accounting from Purdue University and a Masters of Business Administration – Finance from the University of North Texas.


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