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Frederic Franchi is an experienced professional currently serving as the Head of Strategy at SensoPart since July 2022, focusing on the development and implementation of a digital marketing strategy to enhance online lead generation. Previous roles include Business Development at RE/MAX Germany, where Frederic advanced franchise business models and digital marketing strategies, and Group Leader of Trade Fairs and Events at KLS Martin, overseeing strategic planning and execution of marketing campaigns. Frederic also has significant experience in sports event management with VfB Stuttgart and project leadership roles in an agency setting, complemented by a strong academic background in Applied Economics with a focus on Marketing and Financial Markets from Nürtingen-Geislingen University.