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Jay Goldman has extensive experience in the technology industry, beginning in 2008 when they became the Vice President of Marketing for Zerofootprint Software, Inc. Jay then became the Head of Marketing for Rypple in 2009 and Co-Founder and CEO of Klick in 2010. In 2011, they joined the Digital Health Coalition as an Advisory Board Member, and in 2012 they co-authored the New York Times bestseller "The Decoded Company". In 2015, they co-founded and became CEO of Sensei Labs, and in 2022 they joined the Harvard Business Review Advisory Council and the Forbes Technology Council as an Official Member. Jay also hosts the Status Update and Mr. Mobile shows on Butterscotch.com.

Jay Goldman attended Earl Haig Secondary School from 1992 to 1995, where they obtained their OSSD. Jay then attended the University of Guelph from 1995 to 1999, where they obtained a B.A. (Honours) in Information Systems and Human Behaviour. In 2020, they attended the Institute of Corporate Directors and obtained a Board Dynamics for Executives certification.