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Shruthi Shirali is a Senior Manager of Analytics at Sense since July 2022, focusing on building the product analytics charter to enhance data accessibility across functions, improve product performance, and increase customer lifetime value. Prior experience includes a Manager role at Bloomreach from July 2017 to June 2022, leading the Business Analytics team in data-driven product optimizations and health monitoring of AB tests. Shruthi also held positions at Bloomreach as a Senior Business Analyst, where responsibilities included conducting rigorous AB test experiments, and as a Business Analyst, providing insights for e-commerce SEO effectiveness. Additionally, Shruthi worked as a Decision Scientist at Mu Sigma Inc. from August 2014 to June 2017, analyzing customer purchase behavior for the world's largest retailer, and served as a Trainee Decision Scientist. Shruthi holds a Bachelor of Engineering in Information Technology from Ramaiah Institute of Technology, earned in 2014.