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Lara Cunico is an experienced brand and marketing professional with a strong background in strategic product development and communications. Since May 2017, Lara has been serving as Brand Manager for the Selle Royal Brand, where responsibilities include brand positioning and crafting marketing strategies. Previously, Lara has held the role of Marketing Manager for Selle Royal as well, overseeing various marketing projects and activities. With additional experience as a Brand Manager in the Licensing Division at Safilo, where product and marketing management encompassed several high-profile fashion brands, and as a Jazzercise Qualified Instructor and Class Owner, Lara possesses diverse expertise in brand and marketing management across different sectors. Lara holds a Master's degree in Marketing and International Management from Henley Business School and a Bachelor's degree in Foreign Languages from Università Ca' Foscari Venezia.